Pale Purple Coneflower
Showy perennial with a mostly unbranching stem arising from basal leaves, with a single, sunflower-like flower head. Disk knoblike, brown, with white stamens protruding; ray flowers pale purple, rose or magenta (rarely white), slender and drooping, to 3½ inches long, the ends notched. Pollen white. Blooms May–July. Basal leaves in a clump, strap-shaped, up to 13 inches long including the long stalks; stem leaves shorter and narrow. Stems and leaves with stiff, spreading hairs. Fruits in a burrlike, dome-shaped head that blackens upon drying.
Similar species: Glade coneflower (E. simulata) has yellow, not white pollen; it occurs mainly in the eastern Ozarks.